Developing a FAQ Page for IR Office Web Site

Our IR office is developing a FAQ page for our Web site, the purpose of which is to help guide visitors to data that meets their needs. We are searching for techniques that your office may be using to direct visitors to the right data. Specifically, we want to know how you determine what categories are being used on your FAQ pages, the number of levels, and the process you use for making such determinations. If you have any models or suggestions you could share with us, we would appreciate it.

Thank you,

Carol Sholy, Ph.D.
Institutional Research Associate, University of Missouri-St. Louis
sholyc@umsl.edu